TOKIDOKI MAINLINE SEASONAL COLLECTIONS

Led the creation and development of products from ideation to final production, collaborating with cross-functional teams internally and externally to design seasonal collections for web, social media, marketing, and specialty stores. Partnered with in-house graphic teams, production staff, and overseas factories in Mexico and China to bring each collection to life.

SPRING 2024 RACER JACKET CONCEPTS, IDEATION AND FINAL DESIGN SELECTION

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SPRING 2024 COLLECTION

FALL 2023 COLLECTION

COMIC CON 2023 COLLECTION

SPRING 2023 COLLECTION

FALL 2022 COLLECTION

SPRING 2022 COLLECTION

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HOLIDAY 2021 COLLECTION

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FALL 2021 COLLECTION

First season developing Women’s and Menswear main line collection for Fall 2021. Created product from start to finish. Involved in trend, market research, body tech packs to overseas vendors for developments, working closely with factories during all development stages, responsible for keeping track of all fit samples, TOP samples, lab dips, dye and washes, approving final artwork, strike offs to final production stages. Worked closely with cross functional teams throughout whole product lifecycle stages.

Banner work by our Digital Art Director: Richard Noguchi